Visualizing Territorial Desire
v6.3 coding scheme settled · Awaiting Hugh approval on 6 itemsVisualizing Territorial Desire: A Multimodal Metaphor Analysis of Greenland Editorial Cartoons (2019–2026)
- • 4-layer pipeline: Description → Metaphor → Evaluation → Ideology
- • 25 漫画, 30 编码项, 4 层级 (+ 14 inventory items)
- • Pilot: Construction Type 3/3, all new layers 8/8 = 100%
- • 6 decision items awaiting Hugh approval
研究概述
本研究考察国际政治漫画中的多模态隐喻如何建构和再现特朗普格陵兰领土话语中的美国霸权意识形态（2019–2026）。采用来自16个国家的25幅漫画语料库，运用三层编码流水线：视觉语法（Kress & van Leeuwen, 2006）、隐喻建构（Forceville, 2009）、修辞功能（冯德正, 2017; Charteris-Black, 2004）。
本研究的关键创新在于系统化的VG+CMT编码流水线及编码者间信度检验——首次将视觉语法分析与概念隐喻理论结合为可复制的政治漫画语料库编码框架。
研究问题
What specific multimodal and conceptual metaphors emerge from the corpus to construct the narrative of American "territorial desire" for Greenland?
How are these conceptual metaphors visually realized through the representational, interactive, and compositional resources of Visual Grammar to depict Greenland?
Why are these specific visual metaphors deployed in geopolitical discourse, and whose ideology do they serve?
v6.3 Four-Layer Coding Scheme (30 codes)
| Code | Name | Values |
|---|---|---|
| L1-Rep1 | Action Process (coded 0/1) | Open coding |
| L1-Rep2 | Reaction Process (coded 0/1) | Open coding |
| L1-Rep3 | Verbal/Mental Process (coded 0/1) | Open coding |
| L1-Rep4 | Classificational Process (coded 0/1) | Open coding |
| L1-Rep5 | Analytical Process (coded 0/1) | Open coding |
| L1-Rep6 | Symbolic Process (coded 0/1) | Open coding |
| L1-Int1 | Contact (Demand/Offer) | Open coding |
| L1-Int2 | Social Distance (Close/Medium/Long) | Open coding |
| L1-Int3 | Horizontal Angle (Frontal/Oblique) | Open coding |
| L1-Int4 | Vertical Angle (Low/Eye-level/High) | Open coding |
| L1-Comp1 | Information Value (Given-New/Ideal-Real/Centralized, ★primary) | Open coding |
| L1-Comp2 | Salience (Trump-most/Greenland-most/Balanced) | Open coding |
| L1-Comp3 | Framing (Strong/Weak/No separation) | Open coding |
| Code | Name | Values |
|---|---|---|
| L2-Inc | Incongruity description (open text) | Open coding |
| L2-Erasure | Erasure Test (Y/N — can viewer ID metaphor without text?) | Open coding |
| L2-CM | Conceptual Metaphor (TARGET IS SOURCE, open) | Open coding |
| L2-Type | Construction Type (Substitution/Juxtaposition/Fusion — separating line test) | Open coding |
| L2-Meton | Metonymic Chain (symbol→referent, max 5) | Open coding |
| L2-Bridge | Metafunction Bridge (Rep/Int/Comp — multi-select) | Open coding |
| Code | Name | Values |
|---|---|---|
| L3-Affect | Affect (un/happiness, in/security, dis/satisfaction) | Open coding |
| L3-Judge | Judgement (5 sub-types + ★primary target) | Open coding |
| L3-Apprec | Appreciation (reaction/composition/social valuation) | Open coding |
| L3-Invoc | Invocation Mechanism (Provoke/Flag/Afford) | Open coding |
| L3-Force | Graduation: Force (Low/Medium/High) | Open coding |
| L3-Focus | Graduation: Focus (Sharpen/Soften) | Open coding |
| Code | Name | Values |
|---|---|---|
| L4-IdSq | Ideological Square (Us=? Them=?) | Open coding |
| L4-Deleg | Delegitimation (de-authorization/moral-negation/de-rationalization/cautionary — multi) | Open coding |
| L4-SocActor | Social Actor Representation (exclusion/role-allocation/caricature/distanciation — multi) | Open coding |
| L4-DiscPos | Discourse Position (insider/outsider) | Open coding |